Why "Hush."?

I would love to introduce my business idea, Hush. As you may have already figured out, it's focused around a woman's special time of the month.

A woman's period can be a personal topic that we like to keep "hush" from the men in our lives. It can either be our best friend because it's a relief when it arrives, confirming you're not pregnant, or it can be our worst enemy, especially when you have a saucy weekend away planned with the Mr. or a holiday planned in the tropics and you want to show off your new white laced bikini.

Keeping our period stuff "hush" is what kept coming to mind when thinking of a name for my business idea. Did you also know that a "." is called a period? So combining hush and the dot "." is how I came up with Hush.

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